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‎BATRA RAJEEV, MYERS JOHN G., AAKER DAVID A.‎

Reference : RO60068153

(1996)

ISBN : 013520917X

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‎ADVERTISING MANAGEMENT‎

‎Prentice Hall. 1996. In-8. Broché. Etat d'usage, Couv. légèrement pliée, Dos frotté, Intérieur acceptable. 754 pages. Illustré de nombreuses photos en noir et blanc dans le texte. Etiquettes de code sur le dos et le 1er plat. Tampon de bibliothèque en page de titre. Trace de colle au dos du 2e plat. Bords des plats frottés.. . . . Classification Dewey : 420-Langue anglaise. Anglo-saxon‎

‎5th edition. The field of advertising management. Advertising planning and decision making... Classification Dewey : 420-Langue anglaise. Anglo-saxon‎

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